So, what is a Google Newspaper? And how does it work? If you’re looking for a new way to make your local news more engaging, Google may have just the solution. It has partnered with the Northwestern University Medill School of Journalism’s department of Integrated Marketing Communications to create an Index that tracks digital subscription behavior among local news organizations. Google will also fund the creation of a tool called the Medill Subscriber Engagement Index, and it will work with Mather Economics, an Atlanta-based consulting firm focused on subscription revenue.
The new innovation challenge is open to news organisations from Europe, the Middle East, and Africa. Winners will be awarded up to $150,000 in funding for their project. The goal of the challenge is to empower independent news organisations to increase reader engagement and increase their audience’s satisfaction with their content. The Innovation Challenge is open to news organisations of all sizes, from traditional publishers to startups to associations. Google wants to see new ways to engage readers and improve their bottom line.
Google wants to be at the forefront of innovation in the news industry. The project will target transformative projects with the potential to impact the news ecosystem. It will also look for projects with innovative thinking, clear metrics, and a commitment to diversity. The competition will continue until the end of October. You can find the full list of winners at g.co/newsinnovation. The winners include MENA News, The National, Daraj Media, Raseef 22, Sowt podcast, Egab, and Nas News.