What is Google Procedure for Innovation?

If Google’s innovative process can be applied by other companies, most of them could do the same. In their case, innovation decision making is democratic and based on analytic data. At Google, innovation is deeply embedded in the culture, so the company has no shortage of ideas. Corrado leads a team of researchers and product teams that collaborate to develop new products and identify areas for research and development. The team works together on around 20% of the projects.

Innovation is encouraged in many aspects of Google, including manager and technical employee innovation. The company has also developed a culture based on values and benefits of the organization. It also has measures that support this culture. Here are some of the benefits of Google’s culture: