In recent years, Google has done a lot of amazing things, from purchasing the robotics company Boston Dynamics to launching a robotic dog, Spot, in February. Spot can move across varied terrains and respond to voice commands. Chris Melhuish, the director of the Bristol Robotics Laboratory, called Spot a “phenomenal piece of technology.”
Google’s foray into life science innovations dates back to an initiative called Google Health. The original goal was to develop tools to help manage personalized health records. The project was ultimately shelved after a few years, but the company kept its expertise in healthcare data and formed a new division, Google Life Sciences. Today, the company is known as Verily. Google is committed to advancing life sciences research, and it plans to use its knowledge of machine learning to create tools to improve critical medical services.
Google scientists are pursuing a variety of research projects across a variety of fields, from artificial intelligence to underwater propulsion. One such project, Atlas Robot, has the potential to save lives by reducing diabetes-related complications. It stands at six feet tall and weighs 330 pounds, and can mimic human movement and learn from artificial intelligence. All these projects are part of Google’s ambitious strategy to advance science and technology.
While many companies are working to build their innovation programs with a scientific approach, Google has an entirely different culture. Its innovation decision-making methodology is highly democratic and improvisational. Any engineer in Google has a chance to create a new feature or product, and its culture attracts a high-quality workforce. Google is also viewed by many as an assault on Microsoft’s hegemony in the business software applications market.
The spirit of discovery and invention must be deeply embedded in the DNA of an organization to work at its optimal level. Google is a perfect example of this, and their innovation process has been described as a seamless blend of organizational and individual approaches. It is an example for other businesses to emulate. The innovation culture at Google is a model that can be adopted profitably by companies of any size. Its culture is based on a number of different factors, including the size of its workforce and the amount of creativity in its employees.
The Google Science Fair is an annual competition for students. Open to students aged thirteen to 18, the competition invites them to present their own hypothesis-based experiment. The subjects of these projects are unlimited, and can range from underwater propulsion to fighting cyberbullying. The winning team can receive a $50,000 scholarship and the honor of representing the Google name. And the best part? It is free! This competition is open to everyone, so it’s easy to sign up.
Google has massive amounts of clickstream data that it can use to test ideas for new products and services. This analytical approach to web pages and core business helps the company to launch new ideas and products faster than the competition. Google’s innovation ecosystem is so complex that it often appears to be rolled out by the thousands. So, why do they do it? The answer lies in the massive data that it collects and analyzes.